000 | 00492nam a22001697a 4500 | ||
---|---|---|---|
008 | 170227b xxu||||| |||| 00| 0 eng d | ||
020 | _a0071105891 | ||
040 | _aSidma Library | ||
050 |
_aHF5823 .B427a 2007 _b000894 |
||
100 | _dBELCH, George E. | ||
245 | _aAdvertising and promotion: an Intergrated marketing communications persp | ||
250 | _a7th Edition | ||
260 |
_aBoston _bMcGraw-Hill/Irwin _c2007 |
||
300 | _a820p, 28cm | ||
650 |
_2Advertising _zAdvertising |
||
942 | _2lcc | ||
999 |
_c2615 _d2615 |