000 | 00518nam a22001697a 4500 | ||
---|---|---|---|
008 | 170306b xxu||||| |||| 00| 0 eng d | ||
020 | _a0130175781 | ||
040 | _aSidma Library | ||
050 | _aHF5415.123.C648i 2002 | ||
100 | _dClow,Kenneth E | ||
245 | _aIntegrated advertising, promotion and marketing communications | ||
250 | _a- | ||
260 |
_aUpper Saddle River New Jersey _bPrentice Hall _c2002 |
||
300 |
_a638Pages _b25cm |
||
650 |
_2Communication in marketing _zCommunication in marketing |
||
942 | _2lcc | ||
999 |
_c2833 _d2833 |