000 | 00783nam a22002057a 4500 | ||
---|---|---|---|
008 | 080930b xxu||||| |||| 00| 0 eng d | ||
020 | _a0130213748 | ||
040 | _aSIDMA College Library | ||
050 |
_aHD9981.5.L68 1999 _b04122 |
||
100 |
_aLovelock, Christopher H. _9151 |
||
245 |
_aPrinciple of Dervice Marketing and Management/ _cLovelock, Christopher H. |
||
250 | _aInternational edition. | ||
260 |
_aUpper Saddle River, N.J: _bPrentice Hall, _c1999 |
||
300 |
_axvii, 414 pages; _billustrations; some colors; _c29 cm. |
||
500 | _aincludes bibliographical reference (p.388-396) and index. | ||
650 |
_2Service industries _xMarketing _zUnited States _9152 |
||
650 |
_2Service Industries _xManagement _zUnited States _9153 |
||
700 |
_aWright, Lauren _9154 |
||
942 | _2lcc | ||
999 |
_c3387 _d3387 |